Helping businesses to grow in the Middle East, Africa & South Asia
About Read Associates
Our Mission
Our mission is to help international companies establish and profitably grow their business with Banks and Financial Service providers in the Middle East region, for the benefit of the solution providers, their clients and their SME and Retail banking customers.
Our Partners
We provide our partners with specialised business knowledge, local market insights, and locally based experienced sales and project resources to help launch their products and services into the Middle East retail and SME banking industries.
Ian J Read, Principal & Founder
Ian is an experienced and proven analytics and decision technology professional with over 30 years’ experience in Emerging Markets especially the Middle East as well as Africa, South Asia and East and Central Europe. He has successfully built and led multiple companies and teams and delivered value and profit generating solutions to customers in over 50 countries. He has strong regional knowledge, consulting, business development, leadership, financial planning and strategy skills.